Privacy Policy
Effective Date: March 10, 2026
Owner: Valora Behavioral Support Centers
Valora Behavioral Support Centers is committed to protecting the privacy of the families we serve. This policy explains how we collect and use information through our websites and digital advertisements.
1. Information We Collect
We collect information that identifies or relates to you ("Personal Information").
Contact Data: Name, email, phone number, and ZIP code provided via lead forms.
Inquiry Data: Information regarding your interest in ABA services or child’s age.
Technical Data: IP address, browser type, and "Cookies" used by our ad partners (Google, Meta) to track ad performance.
2. How We Use Your Data
We use your information strictly for business and clinical intake purposes:
To respond to your service inquiries and schedule consultations.
To verify insurance coverage for ABA therapy.
To improve our website and ensure our ads reach the right families.
No Sale of Data: We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
3. HIPAA & Health Privacy
As a healthcare provider, Valora complies with the Health Insurance Portability and Accountability Act (HIPAA).
Information submitted through public web forms is protected but may not be fully encrypted until you enter our secure, HIPAA-compliant Client Portal.
Please limit the sharing of highly sensitive clinical diagnoses on public forms.
4. Third-Party Tracking (Google & Meta)
Our site uses tracking pixels (e.g., Meta Pixel, Google Tag Manager). These tools allow us to:
Measure the success of our ads.
"Retarget" visitors who have shown interest in our services.
Opt-Out: You can opt-out of interest-based advertising by visiting the NAI Opt-Out Page.
5. Your Rights
Depending on your state of residence, you may have the right to:
Request a copy of the personal data we have collected.
Request the deletion of your contact information from our marketing lists.
Withdraw consent for text/email communications at any time.
6. Data Security
We employ administrative, technical, and physical safeguards to protect your data. All web-form submissions are transmitted via SSL (Secure Sockets Layer) encryption.
7. Contact Us
For privacy-related inquiries or to update your information:
Valora Behavioral Support Centers
1010 Lake St, Suite 225
Oak Park Illinois, 60301
630-895-0295
security@valoracenters.com